A bunch of people did a version of our ad, so we did a little compilation.
People from my hometown dressed up as a character I made up in a meeting room in London.
Even more people impersonated plugboy and we didn’t charge any of them usage
We made front page news of Britain’s most influential paper.
The king of Christmas (not that one, or that one) wanted to get involved
Didn’t get a grand prix, but a mate sent me this screenshot of someone he saw on hinge.
Artists were inspired to art
A kid dressed as a plug slamming into a wall was posted on a bunch of meme accounts. *organically*
All the brands
People made weird shrines to plugboy
The family whatsapp went mental
Kevin the Carrot memed us. This is the greatest of all achievements I’ve ever had.
Famous Americans liked it.
Famous authors liked it.
People made weird plugboy jumpers. If I didn’t buy one, then I don’t know who would.